Sasha & Sasha Skincare

Design Challenge

Our challenge was to make a brand design identity that speaks sophistication but still making it premium looking. We started by working with ampersand because Sasha is a big fan of ampersand so we decided to incorporate the alphabet “S” into the ampersand to give a more premium luxury cosmetic brand feel to the brand identity. The main task was to create a whole brand identity and packaging design. Their main goal was to show their main values in branding and create a premium look of the product to help them worthwhile compete with their premium competitors’ brands.

Branding Water
Photography by 11thagency
soap mockup by 11thagency
branding by 11thagency
watermark design by 11thagency
box packaging by 11thagency
Product branding by 11thagency

About

Sasha & Sasha is a premium organic skincare brand. Their main focus is to give you beautifully moisturized skin with full skincare protection. The brand targeting women 30-60 years old.

product display mockup by 11thagency

The Solution

We started by working with the ampersand clean logo mark, typography. Keeping its super clean minimal brand design approach decided to incorporate the S into the ampersand to give a more premium feel to the brand identity.

The brand color palette consists of 2 colors which are pink pastel color as an emphasis on any skin tone, with the main color accent – black, which perfectly associates with the luxury theme. Designing a sophisticated brand identity including the naming, identity & packaging with a clean aesthetic, elegant typography, and an overall premium cosmetic brand feel.

logo placement
business card design by 11thagency
shopping bag mockup design by 11thagency
complete branding display mockup by 11thagency
Brand Post on instagram by 11thagency