VERSA MARKETING

From Affiliate Startup to Grown-up: Building a Scalable Affiliate Marketing Brand

Versa marketing

Versa Marketing stands at the forefront of performance marketing, guiding everyone swiftly to the most rewarding campaigns. As experts in affiliate management, They optimize partnerships that amplify your reach and revenue. With a tailored approach for each client

Headquarters

Denver, US

Industry

Affiliate marketing

Company size

__________ Employees

Services Provided

  • Rebranding
  • Brand Messaging
  • Brand Guidelines
  • Website Redesign
  • Presentation
  • Social media branding

The Client

Versa Marketing Inc. is a top affiliate management company with extensive experience. They specialize in launching and running affiliate programs, helping businesses achieve better results through performance-based marketing. Committed to excellent service, they adapt to the changing online partnership landscape. Versa focuses on content-driven commerce through influencers, articles, apps, and partnerships with industry-specific publishers, consistently delivering strong results for clients.

The Challenge

Versa Marketing, despite its long-standing expertise in partnership marketing, felt its brand no longer reflected its modern vision. The need to stay relevant and connect with newer audiences pushed them to seek a fresh and resonant rebranding solution.

The Solution

11thAgency stepped in by providing a new brand look that speaks to its modern approach to affiliate program management. By redesigning the website and updating their brand strategy, we ensured they stood out and connected powerfully with both existing partners and new audiences

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A Shift in Brand Direction

Our brand transformation journey began with proper market research. We identified opportunities to refocus our approach for a more upscale market. This involved enhancing their User Experience and highlighting customer benefits, and revamping their brand identity, including a Fresh logo and visual elements. This positions them as a more mature and enterprise-focused affiliate marketing solution.

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Today’s Rebranding, Tomorrow’s Profits.

For Versa Marketing, we gave their brand a fresh spin. We updated the logo with a new design that’s simple yet striking. It’s made to stand out, whether on a poster or a screen. The logo’s design hints at bringing businesses together, helping them grow. We chose purple for creativity and sky blue for reliability. Every change, from colors to style, reflects their aim: helping affiliates find success.

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Conversions Not Just Conversations: Social Media Branding Done Right

In promoting Versa Marketing on social media, we started with unique artwork that reflected their vision. Inspired by AI concepts, we aimed to strengthen their online presence. We also boosted their offline impact with attractive giveaways, flyers, posters, and standees, ensuring Versa Marketing made a lasting impression.

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Roadmap For Perfect ROI Growth

When we took on the Versa website redesign, our goal wasn’t just aesthetic appeal but also to boost ROI. A roadmap that showed what Versa Marketing is all about. We made it simple as well as interesting, sharing creative ideas in a way that’s easy to understand. By highlighting what makes them special and how they plan to grow, we helped Versa grab attention and make strong connections.

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1000+ Signups

10,000+ Query Searches

500+ Premium Partners.

Rebranding journey with 11thAgency not only bring us a fresh identity but also a renewed sense of direction. They immersed themselves in our vision, turning our affiliate program management into a masterpiece. For startups and scaleups aiming for performance marketing, 11thAgency is the trusted co-pilot you've been searching for.

Result

After our rebranding efforts, Versa Marketing witnessed a significant transformation in their brand perception and market positioning. Our approach and cohesive brand identity led to increased recognition and trust among clients and partners. Versa Marketing experienced heightened engagement, a boost in client acquisition, and a notable improvement in its online presence. As a result, Versa Marketing emerged as a go-to affiliate marketing agency, achieving its goals of expanding its reach and building lasting client relationships.